The Kraft Heinz Company has announced a new partnership with Disney Parks and Disney Cruise Line, expanding its presence across a range of Disney-operated dining locations and onboard experiences.

Under the agreement, guests visiting select Disney destinations will begin seeing a wider selection of Kraft Heinz products served alongside meals and quick-service offerings. The partnership also extends to Disney Cruise Line, where the company’s well-known condiment brands will be available throughout the fleet.

The collaboration brings together two globally recognised brands, with the aim of enhancing the guest dining experience while giving Kraft Heinz greater visibility across some of the world’s most visited holiday destinations.

Disney Parks and Resorts have long partnered with major food and beverage companies, with branded products regularly featured in restaurants, hotels and other dining venues. The addition of Kraft Heinz strengthens Disney’s existing portfolio of food partnerships and reflects the continued importance of recognisable household brands in guest dining experiences.

For Kraft Heinz, the agreement represents another high-profile opportunity to showcase its products to millions of visitors each year. The company said the partnership aligns with its strategy of expanding brand reach through experiences that connect directly with consumers.

Specific rollout dates, participating locations and the full range of products included in the partnership have not yet been detailed. Additional information is expected to be shared by Disney and Kraft Heinz as implementation progresses.

The announcement marks the latest collaboration between Disney and a major food manufacturer, highlighting the continued role of strategic partnerships in shaping the food and beverage offerings available throughout Disney Parks and aboard Disney Cruise Line.